As a professional, you already know that we live in a time where relationships we have with our customers as per the trend have to change with the advent of digital media and social communication.

As a service provider or consultant, like other professionals, you must pay attention to the development of your personal brand and take care of your image in digital media, what we call “digital identity”. This new role should be the part of your professional competencies.

Professionals who are dedicated to the world of marketing, we know that now any business no matter how small it is, if you want to maintain effective communication with your target audience in the digital media, it is not enough to have a wonderful website explaining magnificent services that are provided or the product you sell. A constant communication with the public has more weight and it is not the brand that dialogue, but you, as a professional and if you have a small business, employees who work with you in your office, should participate.

Know more at, 10 Key Tips for Professionals to Increase the Social Influence


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