Marketing is one field where trends change within seconds. And in the case of online marketing, it takes as less time as a blink of an eye. Such was the year 2016 for Online Marketing trends. 2017 too is getting ready to show us a roller-coaster trend in its upcoming months. Digital Marketing Agency in Bangalore
Digital Marketing has gained lot of traction and demand in 2016 especially in small medium businesses to establish their brand and to create awareness. Most of the businesses started promoting their products and services via Social media and paid ads on various portals. Digital marketing companies Bangalore
So what can we expect from 2017?
More companies are going to evolve in this coming year for sure. And there will be huge amounts of data on internet which can be mined as per our convenience and needs.
Since there are many chances of booming competitors into the industry, the sure shot tip would be the sooner you strike the right nerve of your potential customer on internet, the better you can be closer to them and thus gaining the competitor’s advantage.
To make things easier, we have done a research and compiled the most reliable digital marketing trends for the year 2017 that are expected to be effective digital marketing strategies and online campaigns. Digital marketing agencies Bangalore
1. Video Ads:
Video advertisements are not new for Social Media giants like YouTube. Facebook also introduced “Live Videos” option for making users/audience not to lose out in the crowd and stay tuned. This suggests us that the increasing acceptance of video ads among audience and this trend continues. We may expect different types of video ads popping up very soon. Digital marketing agencies in Bangalore
2. Mobile Apps:
Everyone might have observed already that 2016 was a big year for Mobile. We have already seen that Google has virtually phased out all the websites which are not optimized for mobile. This hand held device is clearly stating that audience is slowly moving away from desktop and the smart money way is only via mobile. So the mobile-focused internet marketing begins.
And hence it goes without saying that Mobile search and mobile optimization should therefore by a top priority for digital marketers in the year 2017.
3. Social Conversions:
Being said about the power of Social Media, year 2017 we can observe that online communities will not be bound only to company-customer conversation or attracting new clients, instead they would provide more opportunities to improve the conversion rates. Social media will work as a new conversion channel and offer tools to convert prospects directly into customers. Digital agencies in Bangalore
4. Online Advertising:
We have witnessed an unbelievable growth in digital marketing practices over the last couple of years. The competition for online space over internet is going to increase further. As the demand increases for advertising spaces, the cost of online advertising will also increase. Meanwhile some marketers say that PPC would die very soon in coming years, there will be more advertisement alternatives ruling over the web.
5. High Quality Content:
Never to forget that Content is the king of digital marketing as well the key to success and shall remain as an essential part of any online marketing campaign in the years to come. The key tip is to write unique, high quality and interactive content that readers can understand and connect with.
6. Growth Hacking:
Growth hacking evolves further more in 2017. The search for digital marketers to quickly grab the visitor’s or audience’s attention through social media channels, viral marketing and organic ads will take growth hacking to even more bigger level in 2017.
Like these, there are many digital marketing trends and strategies that are to be altered to remain focused to user attention and search engine giants. Keep yourselves awake and follow the best digital marketing practices that will keep you ahead of the innovative curve.
So, what do you think will make it big in 2017 other than above mentioned points? Share your thoughts in the comments section below. Best SEO Services in Bangalore
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