WordPress is one of the most commonly used tools for building websites today. It’s easy-to-use interface has made it the popular choice for many, particularly smaller business and independents who maintain their own site. The technology and interface is simple, which makes it easy to learn and use if you’re a novice.
Websites can be managed from anywhere on any computer. There is no HTML editing and no FTP software is required. Making blog posts, creating pages, and uploading images is simple and fast.
Can such a simple tool be good for optimizing your site to get you higher rankings? Absolutely. WordPress is widely acknowledged as a very SEO-friendly content management system that Google responds well to. The code behind WordPress is very clean and simple and makes it easy for search engines to read and index.
Here are some more reasons why WordPress is great for SEO:
URLs are Customizable.
URL’s are uber important when it comes to ranking. The fact that you can customize your permalinks to include any keywords you want, is very beneficial to SEO. It’s recommended that once you have created these permalink URL’s and they have been up for several months, do not go back to change them.
Images and Posts can be Optimized
Images are often overlooked in terms of SEO. With WordPress, you can include your targeted keywords with your images. WordPress allows you to add titles to your pictures and include alt text and meta tags. Another plus for search engine optimization.
For every new post or edit that you make, WordPress’s build-in function will inform search engines (with a “Ping”) that your website as been updated and is ready to be indexed again. Getting indexed frequently and quickly is what you want!
Looking for SEO help with your WordPress website? Call The Best Media — Digital Marketing Solutions today!