And tips on how you can actually get a pair
If you follow me on Twitter, you know I’m obsessed with Snap and the Spectacles glasses. From the moment I knew Snapchat was making an affordable wearable, I made it my mission to get my hands on it.
With that being said, I’ve been tracking the Spectacles Snapbot for weeks now. Since the bot popped up in Venice Beach, I’ve been obsessed with learning more about the glasses and Snap’s guerrilla marketing of the product. I’ve set timers that match up with the website and even became a subscriber of the Snapbot Spotter email list. It’s a very serious matter.
I’ve had a pretty busy week at work as I’m sure most of you have. It’s right before the holidays and there’s so much to wrap up. Yesterday I was running off of 5 hours of sleep, was uncaffeinated and simply needed dedicated screen time. I wasn’t thinking about anything else except for the items on my very long to-do list until I stopped for a hot second to check my email.
That’s the moment I saw this:
I immediately jumped out of my chair and said “Spectacles are in Austin. I’ll be back!” Our videographer, Alex, wanted to go as well so I hopped on the back of his motorcycle and off we went down South Congress.
At stoplights on the way there I realized we were late to the game. The Spectacles account had tweeted almost a full hour before that they were at Torchy’s Tacos. I felt defeated. I was basically the best practice player all year long then missed my shot to make the team. 🙁
Alex parked his motorcycle and we got in line which was already down the sidewalk. I instantly had a feeling we wouldn’t get a pair but it was worth a shot due to our excitement and the hype.
After a 30 minute wait, I realized that this was probably not going to happen. The line was moving super slow and I knew once the machine was empty that was it. The bot also allows everyone to buy two Spectacles and, of course, everyone was doing just that.
An hour went by, and then another one, and I was inching closer and closer. I had a friend near the front of the line who shot me a message saying the only color left was black (they come in blue, coral and black). That’s when I knew it was wrap. About 20 minutes after that they were all sold out and I was bummed. My friend was even more upset as he was just three people away from purchasing.
Instead of simply leaving, I decided to get a closer look at the Snapchat vending machine.
For those of you eager to get your hands on a pair of the hottest holiday item of 2016, here are a few tips:
- Set your alarm for each Snapbot Release so you’re in line early. Remember that there are only a certain number of Spectacles in each machine so once they’re gone, that’s it! Don’t get caught slipping.
- Cancel your plans for at least 2 hours after the location is released if it’s in your city. The line moves slow as people want to take photos and videos of the experience once they get to the front of the line.
- Bring two credit cards. Since it’s basically a pop-up shop, your bank might not recognize the purchase and flag the transaction. Have a backup card ready and/or call your bank while you’re line.
- Bring a friend. If something happens and you can’t stay the entire time, have your friend simply buy you a pair. There were multiple duos out there and some people even had friends come trade places with them in line since they had to go back to work. And with that being said…
- Do not cut the line. Everyone wants these glasses and it’s not fair to jump in front of someone you just so happen to know in line. It happened at least twice today and folks in line quickly told security. Yes I said security.
- Keep trying. If you’re traveling over the holidays keep an eye on the bot. You never know if it’ll pop up in your hometown!
While I was sad that I didn’t get Spectacles, it made for a fun experience and a great story especially since I got the best chips and queso in town for free.
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