In digital marketing space, content is the king. You cannot dominate the digital marketing space, or enjoy organic search success with poor content. As much as your WordPress blog is well designed and geared towards the right market, you should ensure that the quality of your content is outstanding. There are plenty of content writing mistakes that most bloggers make. Here are the top common content writing mistakes that you must avoid on your WordPress blog.
Having great content displayed in a poor format equals poor user experience. A basic understanding of SEO, you must know the influence of “user experience” on your search engine ranking. If you are running a WordPress blog, you must ensure that you choose a theme that works well with your type of content. If you are posting content that uses plenty of images, chose a theme that allows customization of images and text. You must see that the images do not truncate statements or block some of the content from being seen by the readers.
The fact that headings are also important in search engine indexing does not mean that your headings should lack meaning. The biggest misunderstanding of SEO comes from the fact that content creators end up creating content for search engines. As much as the content needs to be indexed, you must always ensure that it meets human comprehension standards. Headings that are too lengthy drain the suspense out of your blog. A long introduction sums up everything that the reader may want to pursue. So, avoid this blog content mistakes in WordPress.
The WordPress platform requires that you add paragraph breaks to separate different paragraphs. This is an integral formatting feature that contributes to the overall readability of your blog. Content that has been clustered in a single paragraph is discouraging to all web visitors. If you want to boost your blog’s session length and improve SEO ranking, you must ensure that you use short paragraphs that are rich and informational. Professional content writing rules dictate that you prioritize the needs of the content readers.
Those who visit your blog need to be sure that they are reading quality content. Simple spelling mistakes and typos do not add any value to your website. As soon as a person spots errors in your spellings and sentence structures, they start doubting your knowledge and skills about the subject of discussion. The good news is that you can improve the level of your writing by using online grammar tools. There are many tools that allow you to correct spelling mistakes, sentence structure, and plagiarism. Before you publish any content online, try essayontime.com.au/plagiarism-checker, to see if the content is authentic and error-free.
Repetition is also a common mistake that most content creators barely notice. When creating content for your blog, ensure that every new paragraph carries a new piece of information. Moreover, there is no need for writing lengthy content that does not add value to the reader. One of the key features used in ranking websites in search engines is the usefulness of a website. If readers deem your site useful, they will spend more time and return to it in the future. On the contrary, a website that has irrelevant content does not attract return visits or longer browsing sessions.
In conclusion, when making content for your blog, you must keep in mind the fact that readers look out for perfection. Those reading your blog will want to see that the content is accurate and trustworthy. The first step to proving the authenticity of any content is using the correct grammar. When writing your WordPress blog, choose words that resonate with your target audience and lay them down in a structured manner. Remain simple but to the point.
Avoid writing long blogs with too many words that lack meaning. Any person visiting your blog must feel that they have obtained a new piece of information they could not get anywhere else. It is also important to note that, headlines act as the catch for your blog reader. Do not write long headlines that sell out the entire content to readers. Finally, create a sense of suspense to give your readers a chance to want to learn more.
Jeff Blaylock Bio
Jeff Blaylock is a digital marketing expert, with vast experience in creating and promoting blogs and websites. His efforts in helping small businesses establish online authority through blog-style marketing and other avenues. He contributes to several technology top ranking blogs and websites.