John Hill Media

Over the past couple of years, Google has made clear its commitment to websites that focus on local business SEO. This significant shift in policy has spurred millions to revisit their search strategies and bring expert external local SEO services on board. For others, working in-house with a handful of tried and tested local SEO tips is the preferred approach.

Disclaimer: We have obtained an award from Google for Google My Business optimization so we are biased. Outsource your Local SEO here!

In any case, the importance of local search engine optimization cannot be overstated. Nor can its potential for delivering an exceptional ROI. 35% of the clicks and this number is growing, land on Google My Business Listings.

Table of Contents

  • What is Local Search?
  • Local SEO Tips and Hacks You Probably Didn’t Know
  • Take Note of Competitors’ Google My Business Categories
  • Localize Your Images
  • Remove Spammers from the Local Three-Pack
  • Track Missing Google My Business Traffic in Google Analytics
  • Get Stars for Your Google Search Listing
  • Local Link Building Hacks
  • Keyword Optimized Google My Business Reviews
  • Stand Out in GMB with Emojis 😜
  • Links to Google Search Pages
  • Reach Out to Google Without the Usual Hassle
  • Expert Local SEO Services — Full-Service SEO Solutions

As the name suggests, the term ‘local search’ applies when a web user carries out an online search for a product or service within a specific geographic area. Basic examples of which may include:

  • Ophthalmologist San Francisco
  • DUI lawyer Orlando
  • San Diego estate agency
  • Thai restaurant downtown LA
  • Restaurants near me
  • Best bars in Beverly Hills
  • Manufacturing Marketing Agency near me



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